Market Entry Strategy Development & Execution

Market Entry Strategy Development & Execution

Perceptum develops and executes market entry strategy encompassing:

  • Sales Organization Structure
  • Sales Channel Selection & Development
  • Competency & Behavioral Models
  • Product Positioning, Messaging & Pricing
  • Sales Process, Field Tools & Reports
  • Hospitals, GPOs & IDNs
  • Sales Training
  • Healthcare Provider Clinical Training
  • Hospital Vendor Credentialing
  • Optimal Field Inventory Levels
  • Referral Physician Education

Hybrid or Distributor Sales Model … Is your company considering a hybrid or distributor sales model? Selecting and training the best distributor agents is critical. Perceptum has a wealth of industry contacts and maintains a database of U.S. medical device and diagnostic distributor agents across multiple therapeutic areas. We will assist you in distributor agent identification, qualification, negotiation and on-boarding.